DALLAS, TX – Sendero, a management consulting firm with expertise delivering strategic planning, technology enablement, and organizational effectiveness solutions, is pleased to announce the promotion of Amy Goad to Principal.

Amy joined Sendero as an Associate in 2011. During her time at Sendero, she has developed extensive experience in strategic outsourcing, portfolio and program management, infrastructure project management, IT strategy, vendor selection and IT operations support.

“Strong people development skills and solution-minded delivery for our clients make Amy a great asset to Sendero’s Senior Leadership Team,” said Bret Farrar, Sendero CEO & Founder. “Beyond the outstanding relationships she has built with our clients, she has also demonstrated exceptional leadership internally.”

Amy’s industry expertise spans utilities, oil & gas, healthcare, transportation, food & beverage, chemical manufacturing, machinery, and home security. Her key project leadership positions include a multi-million dollar systems implementation, development of a Project Management Office for a major healthcare provider, and a strategic assessment of a communications and change management process for a large IT department.

Amy has a Bachelor of Business Administration in Entrepreneurship and Marketing from the University of Oklahoma.

About Sendero:

Sendero’s mission is to be the management consulting partner most respected for their people, culture, and the results delivered to clients. Their experts provide guidance in strategic planning, technology enablement, and organizational effectiveness across a variety of industries. Sendero is committed to partnering with clients to navigate the unique challenges of their business while focusing on designing practical, high-value solutions. With offices in Dallas and Houston, Sendero is focused on making an impact for their clients and community.

Sendero Media Contact:

Caitlyn Byther

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